What is that?
New product.
What client?
Oh, no, this is one of those things I think we can brand and sell ourselves.
Cool, so what it is?
Exactly what it looks like.
It looks like a clear plastic box filled with packing peanuts.
All right, so it isn’t quite exactly what it seems to be.
What’s the toy of it then? In the peanuts, where is it?
No, that is the toy.
Packing peanuts.
Yup!
That’s…
I know! It’s genius! They’re not Styrofoam, and are a better quality than your generic peanuts, and the box is see-through and durable.
You improved the packing peanut and want to sell it as a toy.
This is not an improvement. This… these are to simple packing peanuts what a Porsche is to a Yugo.
Gourmet packing material.
High quality Entertainment Rubble.
Entertainment Rubble?
Well it was that or Fun Curls but that sounded odd dirty.
It does!
Right? So Entertainment Rubble.
And you want to sell this. To kids.
Sure! They can use it to play in, or play with toys in it and it floats and…
And they’ll scatter it all over the apartment inside ten seconds, and dad will clean it up and throw it out, thinking it’s just packing peanuts.
Huh.
Yeah.
But wouldn’t they just buy more?
Maybe? but you’d have parental outcry and it’d end badly.
Hmmm. But…
We can test it if you like, but…
Let’s just in case.
You just want to make more of the stuff, huh?
Entertainment Rubble!
Like some post-war toy of doom.
Isn’t it great?





